Avoid these six mistakes in selling your
business
Most
entrepreneurs eventually think about selling their businesses, whether as a
prelude to retirement or to pursue other activities. In doing so, they often
underestimate the effort required for a satisfactory outcome and overestimate
the value and salability of their enterprises. If you're contemplating selling,
here are some common mistakes to avoid
1.
Overestimating the value of your business.
Your price
should be based on the fair market value of the business in its current form.
Buyers won't care about the work you've put into building your business or your
unique vision for its future.
2. Failing to
account for the nature and make-up of your business.
The values of
most businesses proceed from a mixture of variables. If your business includes
significant equipment, real estate, intellectual property, or other such
assets, their values should be separately established before being factored
into the overall price. If you're selling a service or professional firm, much
of its value may depend on the experience and skills of your managers and
employees. In such a case, the price may vary according to the expected
retention of key individuals.
3. Failing to
base your sale price upon independent appraisals.
Even if you
think you know the value of your business, you should obtain two or more
outside appraisals from professionals familiar with your industry. If the
appraisals conflict with your opinion, they'll provide a much-needed reality
check. If they confirm your opinion, they'll become a useful sales tool.
4. Not hiring
a professional business broker to handle the sale.
Owners are
often too personally invested (and/or eager to sell) to effectively negotiate
sales of their businesses. A broker familiar with your type of business will
know what issues are important to buyers and what characteristics to emphasize
or de-emphasize, without becoming emotionally involved.
5. Neglecting
to work with the buyer to ensure a smooth transition.
Nobody likes being thrust
into unfamiliar circumstances without preparation. Notifying your managers,
employees, and customers in advance and doing all you can to allay their
concerns will serve your own best interests, as well as being the honorable
thing to do. Discontent on the part of any of the affected parties could result
in conflicts, reduced revenue for the buyer, withheld sale payments, and
litigation
6. Being
unwilling to help finance the sale.
If you're unwilling to take back a note,
your sale price is limited to the buyer's cash and ability to obtain outside
financing. At best this could limit the number of potential buyers, and at
worst it could limit your sale proceeds. (Conversely, if you finance too much
of the sale price, you'll increase the risk of default.)
Selling your business is too important to
attempt without professional help. If you're considering selling, call us for
an appointment to help formulate your plan.
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